I’m Rachael Geiger, a creative art director specialized in digital design and product development, aiming to drive bottom-line profitability.

As an experienced design veteran, I am currently working for various clients, and serving as an art director for UX Foundations, a non-profit organization. Over the years, I have showcased expertise in diverse design roles, focusing on inspiring innovative concepts and prioritizing optimal user experiences. I am dedicated to creating accessible designs that resonate with a wide audience and continuously reinvent myself to combine my creative aspirations with new ideas and solving problems. 

While my design interests span a broad spectrum, my recent exploration has led me to shift my focus from Visual Design to User Experience (UX) Design, driven by my deep-rooted enthusiasm for creating engaging user experiences in websites and mobile applications. This shift signifies a substantial milestone in my career, marking the culmination of years spent refining my abilities and trusting my creative instincts. I am excited to leverage my expertise in this dynamic field and look forward to embarking on new ideas and ground-breaking initiatives with the power to shape our future.

Beyond my professional endeavors, I find joy and balance in my personal life. You might catch me experimenting in the kitchen, practicing yoga, or meticulously organizing my home. I have an affinity for structure and believe in the principles of Feng Shui, finding solace in having everything in its proper place by default. But there's also a playful side to me that loves spending time with friends, my dogs, and just being plain silly. My competitive spirit from my college billiards team days still fuels my desire to master a good game every now and then ;-)